The entire visual elements of the brand, the product and
the user interface have been
redesigned.
TASK
IXING is a high-tech innovative IVD company focused on precise POCT technology platform and products. LIA-12 is the first Point-of-Care-Testing product based on homogeneous chemiluminescence principle in the world. Chemiluminescence immunoassay (CLIA) is a widely used detection method which combines the highly-sensitive chemiluminescence assay with highly-specific immune response and affinity of antibodies. Currently, CLIA is the latest developed and the most advanced immunoassay technology. The product design and user interface of LIA-12 was comissioned by IXING.
- Definition of a recognizable IXING product language
- Transfer to the design of the tabletop device
SERVICES
- Ergonomic consideration
- Industrial design
- Product graphics
- Colour Material Finishes
- Graphical User interface
-
Primary
Hex : # 985358
R : 152 G : 83 B : 88
-
Primary
Hex : # DB4F5C
R : 219 G : 79 B : 92
-
Primary
Hex : # EFE4D1
R : 239 G : 228 B : 209
-
Secondary
Hex : # EDECEA
R : 237 G : 236 B : 234
-
Secondary
Hex : # FFFFFF
R : 255 G : 255 B : 255
The corporate design elements are reflected in the user
interface, which helps strengthen the brand.